两种 MV 预告片创作内容分析

Wenqing Yin
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引用次数: 0

摘要

MV预告片是MV里面比较醒目或吸引眼球的,能够吸引大家眼球的,它是MV宣传的一种非常有效的方式。本文主要针对两种不同类型的MV预告片类型创作特点,分析MV预告片吸引大众的视觉效果,具有理论和实践意义。本文利用两个具有代表性的女性群体拇指量前五位的MV预告数据发现:(1)舞蹈型MV预告的播放特点是在音乐的合唱伴奏下用简短的舞蹈和不同视角的场景吸引大众眼球;(2)故事型MV预告的特点是通过一些特定场景和视角的转换暗示后续MV的故事。本文旨在通过研究不同类型MV预告片的创意特点,分析MV预告片视觉效果在吸引大众眼球方面的理论和实践意义,为后续MV发布提供参考,以达到更好的宣传效果。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Analysis of Two Kinds of MV Trailer Creation Content
MV trailer is the MV inside the more eye-catching or eye-catching, to attract everyone's attention, it is a very effective way to promote the MV. This paper focuses on two different types of MV trailer type creation features, and analyzes the visual effect of MV trailer to attract the public with theoretical and practical significance. Using two representative female groups thumb amount of the first five MV forecast data in this paper found: (1) dance type MV forecast play characteristic is the music of chorus accompaniment with a short dance and different perspective scene to catch the public eye; (2) Story type MV forecast is characterized by some specific scene and perspective transformation suggested that the subsequent MV story. This paper aims to analyze the theoretical and practical significance of the visual effects of MV trailers in attracting the public by studying the creative characteristics of different types of MV trailers, and provide reference for the subsequent MV releases for better publicity.
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