在增值税率提高作为调节变量的情况下，通过社交媒体开展的促销活动和价格折扣是否会影响消费者的购买意向？

{"title":"在增值税率提高作为调节变量的情况下，通过社交媒体开展的促销活动和价格折扣是否会影响消费者的购买意向？","authors":"Akmal Fikri Fadhiilah, Nurul Aisyah Rachmawati","doi":"10.36080/jak.v13i1.2818","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":31756,"journal":{"name":"Jurnal Akuntansi dan Keuangan","volume":"27 7","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2024-05-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"APAKAH PROMOSI PENJUALAN MELALUI MEDIA SOSIAL DAN POTONGAN HARGA MEMENGARUHI NIAT BELI KONSUMEN DENGAN KENAIKAN TARIF PAJAK PENAMBAHAN NILAI SEBAGAI VARIABEL MODERASI?\",\"authors\":\"Akmal Fikri Fadhiilah, Nurul Aisyah Rachmawati\",\"doi\":\"10.36080/jak.v13i1.2818\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"\",\"PeriodicalId\":31756,\"journal\":{\"name\":\"Jurnal Akuntansi dan Keuangan\",\"volume\":\"27 7\",\"pages\":\"\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2024-05-14\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Jurnal Akuntansi dan Keuangan\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.36080/jak.v13i1.2818\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Jurnal Akuntansi dan Keuangan","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.36080/jak.v13i1.2818","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}