Improving the efficiency of human capital of the agricultural sector in the cross-border territory: development, challenges and prospects

Introduction. The concept of increasing the efficiency of human capital in the agricultural sector in the cross-border area represents a strategic approach to optimizing the management of resources, knowledge and labor potential in agriculture at the borders of different countries. This concept includes many factors such as international cooperation, exchange of experience, cross-border innovation and sustainable development.Purpose setting. In this regard, the article is devoted to the analysis of factors affecting the development of human capital in the agricultural sector in cross-border territories, as well as to the identification of challenges and prospects facing this industry.Methodology and methods of the study. The object of the research is the organizational and economic relations that arise in the process of formation and development of human capital in the agricultural sector in cross-border territories. The subject of the research is the conditions, factors, principles and mechanisms that arise in the process of human capital formation. The object of observation was agrarian economic entities and their employees, state agricultural management bodies, educational institutions of agrarian profile, various representatives of the rural population, including rural youth. Depending on the tasks to be solved, the following research methods were used: monographic, abstract-logical, bibliographic, etc.Results. The article clarifies the definition of «increasing the efficiency of human capital», the authors present the features of cross-border territories and their impact on the agricultural sphere. The results of the study are of practical and scientific value for the development of human capital in agricultural sector.Conclusion. Cross-border territories have a unique potential to improve the efficiency of human capital, as they provide opportunities to work with diverse cultures, languages, traditions and climatic conditions. It provides greater access to resources and expertise, which contributes to the development of more flexible and innovative approaches to human capital management. Current trends and innovations include the use of modern technologies in agriculture, such as process automation, the use of drones to monitor fields, the use of genetically modified organisms to improve crop yields and disease resistance, and the development of agritourism and sustainable rural development. In order for agriculture to develop successfully in line with current trends, it is necessary for agricultural workers to acquire new skills and competencies. Therefore, it is important to develop vocational education and training systems with a focus on border areas, so that specialists are ready to work in conditions typical of border areas and can effectively solve modern problems in agriculture.