农村地区的智能主客关系：黎巴嫩案例

IF 8.9 2区管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM

Journal of Destination Marketing & Management Pub Date : 2024-02-03 DOI:10.1016/j.jdmm.2023.100851

Alessandro Inversini , Caroline Aeberli , Salma N. Talhouk

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引用次数: 0

摘要

智慧和智慧旅游的概念在学术界日益受到重视；这一概念通常应用于发达的旅游目的地，但也可应用于农村、发展中和新兴地区，以促成有意义的行为者与行为者之间的关系。这项研究的结果表明，关注智能的人文因素对于共同创造主客双方的价值非常重要。基于对黎巴嫩农村地区单一案例研究中不同数据源的三角分析，本研究概述了在设计促进有意义的、以价值为导向的主客关系的数字解决方案时，应如何考虑基于社区的环境因素和文化，以及适当的技术扫盲审核。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Smart host-guest relationship in a rural context: The case of Lebanon

The concept of smartness and smart tourism is gaining traction in the academic world; often applied to developed tourist destinations, this concept could also be applied in rural, developing and emerging areas to enable meaningful actor-to-actor relationships. Results of this research show the importance of focusing on human aspects of smartness for the co-creation of mutual value for host and guests. Based on triangulation of different data sources from a single case study in rural Lebanon, this research outlines how community-based contextual elements and culture, along with appropriate technology literacy auditing, should be considered when designing digital solutions that foster a meaningful and value-driven host-guest relationship.

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来源期刊

Journal of Destination Marketing & Management Multiple-

CiteScore

18.60

自引率

3.60%

发文量

审稿时长

43 days

期刊介绍： The Journal of Destination Marketing & Management (JDMM) is an international journal that focuses on the study of tourist destinations, specifically their marketing and management. It aims to provide a critical understanding of all aspects of destination marketing and management, considering their unique contexts in terms of policy, planning, economics, geography, and history. The journal seeks to develop a strong theoretical foundation in this field by incorporating knowledge from various disciplinary approaches. Additionally, JDMM aims to promote critical thinking and innovation in destination marketing and management, expand the boundaries of knowledge, and serve as a platform for international idea exchange.