旅游景观在旅游目的地可持续发展中的作用:重新审视之路

IF 8.9 2区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM
Eduardo Torres-Moraga , Carla Rodriguez-Sanchez , Manuel Alonso-Dos-Santos , Agustín Vidal
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引用次数: 0

摘要

旅游景观的概念是最近提出的,代表游客在旅游目的地体验到的总体氛围,包括四个方面(刺激因素):物质方面、社会方面、社会象征方面和自然方面。游客对这些刺激因素的感知与旅游目的地的发展息息相关。本研究首次提出,当旅游景观与环境相协调时,旅游景观也可以成为旅游目的地环境可持续发展的重要因素,因为旅游景观可以激发游客对旅游目的地的积极意图和行为,从而在游客体验中发挥关键作用。本研究基于刺激-组织-反应(SOR)模型,分析了当旅游景观要素被认为与环境关怀相协调时,如何通过对旅游目的地的认同和信任来影响游客的重游意向。对 872 名游客的抽样调查结果显示,旅游景观的每个维度都与目的地认同正相关。此外,目的地认同与重游意向直接相关,并通过信任与重游意向间接相关。这项研究强调了对目的地管理组织的影响,并就如何提高游客对目的地可持续性的认知和促进重游意向提出了战略建议。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Tourscape role in tourist destination sustainability: A path towards revisit

The tourscape concept is recently coined to represent the general atmosphere experienced by tourists in a destination and includes four dimensions (stimuli): physical, social, socially symbolic, and natural dimensions. Tourist perception of these stimuli is relevant for the development of a tourist destination. This study proposes for the first time that tourscape can also be an important element of the environmental sustainability of a tourist destination when it is in harmony with the environment, since tourscape can play a key role in the tourist experience by eliciting positive intentions and behaviors towards a destination. Based on the stimuli-organism-response (SOR) model, this study analyzes how tourscape elements influence tourists’ revisit intention when they are perceived to be in harmony with the care of the environment through identification with the tourist destination and trust. The results of a sample of 872 tourists show that each dimension of the tourscape is positively related to destination identification. Furthermore, destination identification is directly related to revisit intention, and indirectly related to revisit intention through trust. This study highlights the implications for destination management organizations, with strategic suggestions on how to increase tourist perception regarding the sustainability of the destination and promote revisit intention.

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来源期刊
CiteScore
18.60
自引率
3.60%
发文量
46
审稿时长
43 days
期刊介绍: The Journal of Destination Marketing & Management (JDMM) is an international journal that focuses on the study of tourist destinations, specifically their marketing and management. It aims to provide a critical understanding of all aspects of destination marketing and management, considering their unique contexts in terms of policy, planning, economics, geography, and history. The journal seeks to develop a strong theoretical foundation in this field by incorporating knowledge from various disciplinary approaches. Additionally, JDMM aims to promote critical thinking and innovation in destination marketing and management, expand the boundaries of knowledge, and serve as a platform for international idea exchange.
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