澳大利亚的多语言问题:墨尔本 Springvale 语言景观案例研究

Faisal Alshahrani
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引用次数: 0

摘要

本研究根据 Ben-Rafael(2009 年)的原则对 Springvale 的语言景观进行了分析。研究采用了定量和社会符号学的方法来考察当地的亚洲语言社区是如何反映在该地区的语言景观中的。对一条商业街进行了抽样调查,共检查了 143 个标志,其中 107 个为多语言标志,在一个标志上显示了多达八种不同的语言。其余 36 个标志为单语标志,只显示三种语言。这些标志按业务领域进行了分类,结果显示,业务类型影响了标志的语言选择。招牌制作者通过他们的招牌向公众展示了独特而真实的身份,构建了各种与众不同的身份,并通过招牌上不同的方式和语言选择向潜在客户揭示了某些意识形态。这项研究揭示了斯普林韦尔的社会语言状况,展示了权力对不同种族的影响、如何通过商业标识来主张身份,以及不同群体如何通过语言景观在新地方定居。这是对语言景观和多语言研究的重要贡献。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Multilingualism in Australia: A Case Study of the Linguistic Landscape of Springvale, Melbourne
In this study, the linguistic landscape of Springvale was analyzed according to Ben-Rafael's (2009) principles. Quantitative and social semiotic approaches were used to examine how the local Asian speech communities were reflected in the area's linguistic landscape. A commercial street was sampled, and 143 signs were examined, with 107 being multilingual and displaying up to eight different languages on a single sign. The remaining 36 signs were monolingual and displayed only three languages. The signs were categorized by business domain, and the results showed that the type of business influenced the language choice of signs. The signwriters presented unique and authentic identities to the public through their signing, constructing various distinctive identities and revealing certain ideologies to potential customers through different modalities and language choices on signs. This study sheds light on the sociolinguistic situation of Springvale, demonstrating the impact of power across ethnicities, how identities are claimed through commercial signage, and how different groups settle in new places through the linguistic landscape. It is an important contribution to the linguistic landscape and multilingualism studies.
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