视频风格对mooc学习者参与的影响

IF 3.4 3区教育学 Q1 EDUCATION & EDUCATIONAL RESEARCH

Technology Pedagogy and Education Pub Date : 2023-09-13 DOI:10.1080/1475939x.2023.2246981

Ruiqi Deng

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引用次数: 0

摘要

大规模在线开放课程(MOOCs)中的视频讲座不仅提供了教学内容，还提供了吸引学习者的机会。虽然有许多不同风格的视频讲座，但目前还不清楚视频风格如何影响学习者的参与。本研究分析并批判了视频风格的不同类型，并将MOOC视频风格划分为以演讲者为中心和以媒体为中心的范围。共有1372份调查问卷被用于数据分析。研究结果表明，“以媒体为中心”和“平衡”的视频风格在不同研究领域的mooc中不同程度地提高了学习者的参与度。相比之下，“以演讲者为中心”的视频风格在提高MOOC学习领域的参与度方面没有任何优势。效应值范围从0.03到0.07，这表明视频风格对用户粘性有小到中等的影响。这些发现可以为mooc中不同学习领域的视频讲座设计提供新的见解。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Effect of video styles on learner engagement in MOOCs

Video lectures in massive open online courses (MOOCs) provide an opportunity to not only deliver instructional content but also engage learners. While there are many different styles of video lectures, it is not clear how video styles affect learner engagement. This study analysed and critiqued different typologies of video styles and classified MOOC video styles on a speaker-centric to media-centric spectrum. A total of 1372 survey responses were used for data analysis. The findings indicated that the ‘media-centric’ and ‘balanced’ video styles enhanced learner engagement to varying degrees in MOOCs of different study areas. In contrast, the ‘speaker-centric’ video style offered no advantages for promoting engagement in any MOOC study area. Effect sizes ranged from .03 to .07, indicating that video styles had a small to medium effect on engagement. These findings can provide new insights into the design of video lectures for different study areas in MOOCs.

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来源期刊

Technology Pedagogy and Education EDUCATION & EDUCATIONAL RESEARCH-

CiteScore

9.50

自引率

2.00%

发文量