Well-Behaved Women: Engendering Political Interest in Public Opinion Research

Women form a large part of the voting public in India. In the 2009 Indian National Election post-election survey, 82% of all adult women surveyed reported voting, but only 32% said that they were interested in politics. The paradox between high female turnout but low levels of interest has been noted in multiple developing country contexts, but the phenomenon is under-theorized. We suggest the reason is that women’s ideas (interest in politics) are discouraged and suppressed by societal patriarchal norms enforced in the household, but women’s bodies (their votes) are valued in competitive elections. We illustrate our argument using matched samples from two rounds (2009 and 2014) of the Indian National Election Survey and an original post-election survey in 2019. We find that women are consistently less likely to report either an interest in politics, or an opinion on political issues, if their spouse or an adult family member observes the interview. Our findings suggest that women’s political agency is systematically under-estimated by researchers, and that women are more likely to assert themselves politically in survey contexts, if given the privacy to do so.