谁主宰了快餐业?——以麦当劳为例,与肯德基(YUM)比较汉堡王(QSR)

Yiwen Bian
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引用次数: 0

摘要

随着社会的快速发展,大多数人的生活变得越来越快。由于时间费用的增加和许多其他变量,餐饮业迎来了一个多元化的时代,业务类型无数,产品细分更加深入。快餐以其快捷、方便的特点,逐渐发展成为餐饮业中增长最快的餐饮服务类型之一,以适应人们不断变化的饮食理念和消费偏好,适应人们日益加快的生活节奏。这种情况引出了一个问题:谁在现实中控制着快餐行业?考虑到快餐行业在中国这么晚才被引入,它在我们国家创造了什么样的趋势?本文将从公司介绍(提供的产品、发展历史、市场规模)、公司战略(商业模式、经营指标)、近期财务状况(经营能力、财务结构、偿债能力等财务比率)、未来展望(估值、市盈率、股票走势)开始。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Who Dominates The Fast Food Industry? -- Take McDonald's as an Example and Compare it With KFC (YUM) & Burger King (QSR)
Life has gotten faster for the majority of people in tandem with society's rapid development. For the rise in time expenses and many other variables, the catering industry has ushered in an era of diversity, with countless types of business and deeper product segmentation. Due to its quickness and convenience, fast food has steadily developed into one of the catering service types with the quickest growth rates in the catering industry in an effort to keep up with changing dietary ideals and consumer preferences as well as the quickening pace of life. This situation begs the question: Who controls the fast food sector in reality? What kind of trend is the fast food sector creating in our nation considering how late it was introduced in China? This article will start from company introduction (products provided, development history, market size), company strategy (business model, operating indicators), recent financial situation (operation capacity, financial structure, solvency and other financial ratios), and future prospects (valuation, price/earnings ratio, stock trend).
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