机器对机器移动应用的业务场景

2010 Ninth International Conference on Mobile Business and 2010 Ninth Global Mobility Roundtable (ICMB-GMR) Pub Date : 2010-06-13 DOI:10.1109/ICMB-GMR.2010.61

V. Gonçalves, P. Dobbelaere

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引用次数: 33

摘要

M2M通信吸引了从应用程序开发人员到移动运营商的许多利益相关者的注意。GSMA和移动运营商最近的举措表明，他们有兴趣通过在各种设备中采用无线连接来寻找新的收入来源。因此，将这些M2M设备推向市场的途径可能涉及创建一个服务平台，为设备增加价值和功能，这是设备制造商、应用程序开发人员和移动运营商之间协同作用的结果。基于特定的技术场景，本文讨论了几个业务场景，其中这些利益相关者对构成价值主张的客户关系和资产承担不同级别的控制。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Business Scenarios for Machine-to-Machine Mobile Applications

M2M communications are capturing the attention of many stakeholders from application developers to mobile operators. Recent initiatives of the GSMA and of mobile operators show their interest in finding new sources of revenue through the adoption of wireless connectivity in a wide range of devices. A route to market these M2M devices can thus involve creating a platform of services that adds value and functionality to the devices and is a result of a combination of synergies between device manufacturers, application developers and mobile operators. Based on specific technical scenarios, this paper discusses several business scenarios wherein these stakeholders assume different levels of control over the customer relationship and the assets that make up the value proposition.

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来源期刊

2010 Ninth International Conference on Mobile Business and 2010 Ninth Global Mobility Roundtable (ICMB-GMR)

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