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引用次数: 0
摘要
米莱泰克(莱泰克面条)是由班图尔原始木薯制成的。其销售创意和包装都有发展潜力。开发米列泰克面条的目的是增加班图尔优质烹饪产品的附加值和销售价值。使用的方法是提供销售技巧和创意包装方面的培训和指导,对生产者和管理层进行监督和评估。取得的成果是建立了Garuda品牌的Mi Lethek Asli Bendo的生产者标签,新包装的面条产品,以及网络营销媒体。
Pengembangan Mi Lethek Sebagai Kuliner Unggulan Bantul
Mi Lethek (Lethek Noodle) is made from Bantul original cassava. Its selling creation and packaging are potentially developed. The objective to develop Mi Lethek noodle is to increase the added value and selling value of Bantul’s superior culinary product. The method used was providing training and coaching on the selling tips and creative packaging, monitoring and evaluation towards the producers and the management. The results obtained are the producer label establishment of Mi Lethek Asli Bendo with Garuda brand, the noodle product with new packaging, and online marketing media.