Women Entrepreneur Capacity Building toward Digital Economy Using an All-in-One eCommerce Platform

Women run 65% of businesses in Cambodia, and 96% are micro-sized and participate in the informal economy. These women face barriers of a lack of education, digital literacy, technology, access to finance, and legal and regulatory challenges. This paper presents an investigation into the development of a high-quality All-in-one eCommerce technology platform to overcome these barriers. These include access to the market by providing digital literacy and marketing support for vendors to create a storefront on our platform for their handmade and local goods. To achieve this goal, this research has investigated the development of an All-in-one eCommerce platform called Khmum eShop for various activities including financial tools for sales reports and Financial Statements. With banking partners, AMK Microfinance Institution Plc., Acleda, and SMEs Bank, the platform offers vendors to use their inventory stock report and financial statement as collateral for loan application prep to clear pathways to finance. The proposed platform has been co-created with multiple stakeholders based on the needs of the community vendors and has been tested, validated, and deployed to community vendors. It was found that the proposed innovative framework has a significant impact on growing the community vendors.