理解真正的领导风格:萨蒂亚·纳德拉的微软方法

Open Journal of Leadership Pub Date : 2021-05-21 DOI:10.4236/OJL.2021.102007

D. Prakash, Meenakshi Bisla, S. Rastogi

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引用次数: 2

摘要

本文试图分析领导力的真实维度与萨蒂亚·纳德拉的领导和他的激进战略导致微软的盈利能力的增加。在NVivo中对2014 - 2020年对Nadella的7次访谈进行编码，准备Word查询、TreeMap和聚类分析。此外，与#Satya Nadella相关的推文使用NCapture捕获并导出到NVivo，通过执行情感分析来获取情感。推特对纳德拉性格的分析主要是积极和中立的，这反映了他在全球的成功和影响力。纳德拉的特质与真正的领导风格有关。该研究讨论了成为一个成功的真实领导者的潜在维度，强烈建议领导者在这个竞争激烈的世界中提高他们的领导技能和增加组织的盈利能力。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Understanding Authentic Leadership Style: The Satya Nadella Microsoft Approach

The paper endeavours to analyze authentic dimensions of Leadership with Satya Nadella’s leadership and his aggressive strategy leading to an increase in Microsoft’s profitability. A total of 7 interviews of Nadella from 2014 to 2020 were coded in NVivo to prepare Word query, TreeMap and cluster analysis. Also, besides tweets associated with #Satya Nadella were captured using NCapture and exported to NVivo to obtain the sentiments by performing sentiment analysis. The Twitter analysis of Nadella’s personality is majorly positive and neutral which reflects his success and influence across the globe. The traits of Nadella are linked with authentic leadership style. The study discusses the latent dimensions for becoming a successful authentic leader that is highly recommended for leaders to boost their leadership skills and increase organization’s profitability in this competitive world.

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Open Journal of Leadership

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