{"title":"基于眼球追踪的药品标签注视行为分析","authors":"Vinayak Pushkar","doi":"10.1145/3297121.3297133","DOIUrl":null,"url":null,"abstract":"Information Design in medicine labels is an area of concern and needs more attention towards its improvement in order to establish consumer belief and enhance consumer usability. People often grasp only a fraction of information printed on the medicine labels. This paper brings out gaze behaviour patterns during reading of medicine labels through eye-tracking to analyze the various aspects of Information Design in medicine labels.","PeriodicalId":394456,"journal":{"name":"Proceedings of the 9th Indian Conference on Human-Computer Interaction","volume":"15 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2018-12-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Gaze Behaviour Analysis of Medicine Labels through Eye-tracking\",\"authors\":\"Vinayak Pushkar\",\"doi\":\"10.1145/3297121.3297133\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Information Design in medicine labels is an area of concern and needs more attention towards its improvement in order to establish consumer belief and enhance consumer usability. People often grasp only a fraction of information printed on the medicine labels. This paper brings out gaze behaviour patterns during reading of medicine labels through eye-tracking to analyze the various aspects of Information Design in medicine labels.\",\"PeriodicalId\":394456,\"journal\":{\"name\":\"Proceedings of the 9th Indian Conference on Human-Computer Interaction\",\"volume\":\"15 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2018-12-16\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Proceedings of the 9th Indian Conference on Human-Computer Interaction\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1145/3297121.3297133\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Proceedings of the 9th Indian Conference on Human-Computer Interaction","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1145/3297121.3297133","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Gaze Behaviour Analysis of Medicine Labels through Eye-tracking
Information Design in medicine labels is an area of concern and needs more attention towards its improvement in order to establish consumer belief and enhance consumer usability. People often grasp only a fraction of information printed on the medicine labels. This paper brings out gaze behaviour patterns during reading of medicine labels through eye-tracking to analyze the various aspects of Information Design in medicine labels.