Research on Public Opinion Forecast of Public Policy Based on Big Data Media

Although the rapid development of information technology has changed the living and working mode of residents, it has also brought new challenges to the management of social public affairs. Especially for online public opinion, with the enhancement of the democratic awareness of the masses, Internet users can find more hidden information when participating in the implementation of existing policies. Therefore, on the basis of understanding the concept of public policy forecasting, this paper analyzes the development situation of the current policy public opinion inclination and how to construct a public policy forecasting model based on big data media.