在线教育APP的激励策略与学习效果——以LAIX为例

Proceedings of the 3rd International Conference on Culture, Education and Economic Development of Modern Society (ICCESE 2019) Pub Date : 2019-04-01 DOI:10.2991/ICCESE-19.2019.336

Yuee Wen, Jifan Ren

{"title":"在线教育APP的激励策略与学习效果——以LAIX为例","authors":"Yuee Wen, Jifan Ren","doi":"10.2991/ICCESE-19.2019.336","DOIUrl":null,"url":null,"abstract":"The development of mobile internet has brought great opportunities of self-improvement, and most people would like to choose an online education APP. At present, online education APPs have become a red sea, and the courses they can provide are similar to each other. Therefore, from the perspective of users, they tend to choose apps that can improve the learning effect. And how to improve the learning effect of users has become an urgent problem for many online education APPs to solve. By studying the incentive strategy and the users’ learning effect of LAIX, it is expected to provide an effective reference for improving the users’ learning effect of online","PeriodicalId":373193,"journal":{"name":"Proceedings of the 3rd International Conference on Culture, Education and Economic Development of Modern Society (ICCESE 2019)","volume":"12 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2019-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Incentive Strategy and Learning Effect of Online Education APP A Case Study of LAIX\",\"authors\":\"Yuee Wen, Jifan Ren\",\"doi\":\"10.2991/ICCESE-19.2019.336\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"The development of mobile internet has brought great opportunities of self-improvement, and most people would like to choose an online education APP. At present, online education APPs have become a red sea, and the courses they can provide are similar to each other. Therefore, from the perspective of users, they tend to choose apps that can improve the learning effect. And how to improve the learning effect of users has become an urgent problem for many online education APPs to solve. By studying the incentive strategy and the users’ learning effect of LAIX, it is expected to provide an effective reference for improving the users’ learning effect of online\",\"PeriodicalId\":373193,\"journal\":{\"name\":\"Proceedings of the 3rd International Conference on Culture, Education and Economic Development of Modern Society (ICCESE 2019)\",\"volume\":\"12 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2019-04-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Proceedings of the 3rd International Conference on Culture, Education and Economic Development of Modern Society (ICCESE 2019)\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.2991/ICCESE-19.2019.336\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Proceedings of the 3rd International Conference on Culture, Education and Economic Development of Modern Society (ICCESE 2019)","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.2991/ICCESE-19.2019.336","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}

引用次数: 0

摘要

移动互联网的发展带来了巨大的自我提升机会，大多数人都愿意选择在线教育APP。目前，在线教育APP已经成为了一片红海，它们所能提供的课程也大同小不同。因此，从用户的角度来看，他们倾向于选择能够提高学习效果的应用。而如何提高用户的学习效果，成为众多在线教育app亟待解决的问题。通过对LAIX的激励策略和用户学习效果的研究，期望能为提高在线用户的学习效果提供有效的参考

本文章由计算机程序翻译，如有差异，请以英文原文为准。

查看原文本刊更多论文

Incentive Strategy and Learning Effect of Online Education APP A Case Study of LAIX

The development of mobile internet has brought great opportunities of self-improvement, and most people would like to choose an online education APP. At present, online education APPs have become a red sea, and the courses they can provide are similar to each other. Therefore, from the perspective of users, they tend to choose apps that can improve the learning effect. And how to improve the learning effect of users has become an urgent problem for many online education APPs to solve. By studying the incentive strategy and the users’ learning effect of LAIX, it is expected to provide an effective reference for improving the users’ learning effect of online

求助全文

通过发布文献求助，成功后即可免费获取论文全文。去求助

来源期刊

Proceedings of the 3rd International Conference on Culture, Education and Economic Development of Modern Society (ICCESE 2019)

自引率

0.00%

发文量