分析影响学生选择马塔兰大学经济和商业学院的因素

Junaidi Sagir, Alamsyah A B, Emilia Septiani
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引用次数: 0

摘要

各大学之间正面临着激烈的竞争,以吸引最大数量的合格考生。本文考察了学生在选择高等教育时所考虑的影响因素。本研究以马塔兰大学经济与商业学院2020级新生为对象,按比例抽取100名受访者。本研究研究了10个变量,分别是参照群体、家庭、社会阶层、校园位置、学习项目/教师形象、工作机会、教育设施、教育成本、认证状况和推广/沟通。分析结果表明,从之前研究的10个变量中,他们变成了2个新的变量,即校园属性和社会互动,这两个变量能够解释高达70.2%的研究变量。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
ANALISIS FAKTOR YANG MEMPENGARUHI MAHASISWA MEMILIH FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS MATARAM
  The Universities are facing a touggh competition amongst each others to attract the maximum number of eligible candidates. This paper examines the influence  facors those are considered by students in making decisions in choosing a higher education for  their studies. This research was conducted on new undergraduate students of the 2020 Faculty of Economics and Business, Mataram University, with 100 respondents who were taken proportionally. There are 10 variables studied in this study, namely: reference group, family, social class, campus location, image of study program/faculty, job opportunities, educational facilities, education costs, accreditation status and promotion/communication. The results of the analysis show that from the 10 variables studied previously, they turned into 2 new variables, namely: campus attributes and social interactions which were able to explain up to 70.2% of the total variables studied.
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