基于语料库的招聘信息内容策略分析

Proceedings of the 37th ACM International Conference on the Design of Communication Pub Date : 2019-10-04 DOI:10.1145/3328020.3353904

Chenxing Xie

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引用次数: 0

摘要

随着行业的快速发展，内容策略对大学毕业生提出了迫切的需求。通过查看2018年12月的内容策略师职位招聘信息，并确定资格、职责和专业技能方面的显著特征，本研究发现，内容的网络和多媒体平台以及书面沟通技巧将继续受到重视。研究结果也为技术交流教育者和学生提供了启示。

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A corpus-assisted analysis of recruitment postings in content strategy

With the rapidly evolving landscape in industry, content strategy poses a pressing demand from college graduates. By examining recruitment postings for content strategist positions in December 2018 and identifying significant characteristics in qualifications, responsibilities, and specialized skills, this study found the continuing emphases of web and multimedia platforms of content as well as written communication skills. The results also shed light on technical communication educators and students.

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Proceedings of the 37th ACM International Conference on the Design of Communication

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