《企业内部:他们如何思考和行动

Morgan R. Clevenger, C. MacGregor
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引用次数: 0

摘要

本章探讨了企业内部的思维方式,以及企业如何在社会中进行规划和互动。公司战略和领导进行了讨论。具体的模型说明了参与的过程,包括可持续生计方法,Johnson(2011)的伙伴关系连续体,Mirvis和Googins(2006)的企业公民阶段,以及Saul(2012)的社会价值谱和社会创新四分位数。最后,为了说明高度驱动的企业努力的最佳实践,在新泽西州卡姆登的金宝汤公司的一个案例研究,阐明了促进、管理和报告企业实践的广泛视角和策略。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Inside Corporations: How They Think and Behave
Abstract This chapter explores the mindset inside companies and how they plan and interact in society. Corporate strategy and leadership are discussed. Specific models illustrate a process of engagement including the sustainable livelihoods approach, The Partnership Continuum by Johnson (2011), Stages of Corporate Citizenship by Mirvis and Googins (2006), and Saul's (2012) social value spectrum and social innovation quartile. Finally, to illustrate best practices with highly driven corporate efforts, a case study at Campbell Soup Company in Camden, New Jersey, illuminates a broad range of perspectives and strategies that foster, manage, and report corporate practices in action.
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