数字经济时代的创业之路

Iuliana Camelia Stoenica, A. Stanciu
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摘要

本文从新生代的角度分析了职业动机的理论:X、Y、Z,并从商业模式、战略意义和商业机会三个方面对文献做出了贡献。每一代人都有一个基本的商业价值观:X一代有经验和财力;千禧一代有创造力,对DNA技术的想法充满热情;而Z世代则拥有极大的自由和实用主义。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Start - Up's for the Generations in Digital Economy
This article analyses the theories of professional motivation from the perspective of the new generations: X, Y, Z and it contributes to the literature by considering, a first, business models, strategic implications and business opportunities. Each generation has a fundamental values of business: the X Generation has the experience and the financial power; the Millennials have the creativity, passion for the ideas of and DNA technology; and the Z Generation has great freedom and pragmatism.
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