评论:技术在关系营销中的机遇与挑战

{"title":"评论:技术在关系营销中的机遇与挑战","authors":"Lena Steinhoff, Robert W. Palmatier","doi":"10.1016/j.ausmj.2020.07.003","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":106793,"journal":{"name":"Australasian Marketing Journal (amj)","volume":"1 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2020-07-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"17","resultStr":"{\"title\":\"Commentary: Opportunities and challenges of technology in relationship marketing\",\"authors\":\"Lena Steinhoff, Robert W. Palmatier\",\"doi\":\"10.1016/j.ausmj.2020.07.003\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"\",\"PeriodicalId\":106793,\"journal\":{\"name\":\"Australasian Marketing Journal (amj)\",\"volume\":\"1 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2020-07-18\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"17\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Australasian Marketing Journal (amj)\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1016/j.ausmj.2020.07.003\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Australasian Marketing Journal (amj)","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1016/j.ausmj.2020.07.003","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}