{"title":"通过透明的可持续性信息增加数字产品的可持续用户行为","authors":"Lydia Penkert, Carla Gröschel","doi":"10.1145/3603555.3608573","DOIUrl":null,"url":null,"abstract":"Sustainable user behavior and purchasing preferences are crucial in combating the climate crisis and encourage businesses to develop eco-efficient and sustainable products. This study examines the impact of transparency in sustainability information for digital products on users’ behavior, conducting an online study with 80 participants. Participants were asked to decide for a website from a search result list - in the experimental condition the result list additionally contained information on the energy type the website was hosted (fossil or renewable energy). The results reveal that the inclusion of sustainability information in search results significantly influences users, leading to an increased preference for search results hosted on renewable energy platforms.","PeriodicalId":132553,"journal":{"name":"Proceedings of Mensch und Computer 2023","volume":"1 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2023-09-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Increasing sustainable user behavior in digital products through transparent sustainability information\",\"authors\":\"Lydia Penkert, Carla Gröschel\",\"doi\":\"10.1145/3603555.3608573\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Sustainable user behavior and purchasing preferences are crucial in combating the climate crisis and encourage businesses to develop eco-efficient and sustainable products. This study examines the impact of transparency in sustainability information for digital products on users’ behavior, conducting an online study with 80 participants. Participants were asked to decide for a website from a search result list - in the experimental condition the result list additionally contained information on the energy type the website was hosted (fossil or renewable energy). The results reveal that the inclusion of sustainability information in search results significantly influences users, leading to an increased preference for search results hosted on renewable energy platforms.\",\"PeriodicalId\":132553,\"journal\":{\"name\":\"Proceedings of Mensch und Computer 2023\",\"volume\":\"1 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2023-09-03\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Proceedings of Mensch und Computer 2023\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1145/3603555.3608573\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Proceedings of Mensch und Computer 2023","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1145/3603555.3608573","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Increasing sustainable user behavior in digital products through transparent sustainability information
Sustainable user behavior and purchasing preferences are crucial in combating the climate crisis and encourage businesses to develop eco-efficient and sustainable products. This study examines the impact of transparency in sustainability information for digital products on users’ behavior, conducting an online study with 80 participants. Participants were asked to decide for a website from a search result list - in the experimental condition the result list additionally contained information on the energy type the website was hosted (fossil or renewable energy). The results reveal that the inclusion of sustainability information in search results significantly influences users, leading to an increased preference for search results hosted on renewable energy platforms.
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