PARTICULARITIES OF THE FINANCING OF RURAL PROJECTS IN THE CONTEXT OF THE NEW EUROPEAN CHALLENGES

We are facing increasing concerns of citizens, local administrations and the European Union regarding the means of development of the rural area. This has become an important challenge for management teams regarding the development and innovation of the rural environment according to the trends, objectives and policies established at the European level and according to the changes and requirements arising as a result of the globalization process. The purpose of our research is to identify the particularities of financing the projects for the development of the rural space depending on the directions followed and the unexploited potential of the rural areas. Thus, financing and development opportunities are identified with the help of the funds provided by the European Union and the development directions established by it according to the changes and requirements that have appeared at the global level. The solutions found followed the aspects related to economic, social, agricultural problems, sustainable development and environmental protection, and the impact of the investment projects carried out since the beginning of the programming periods was followed.