Research on the environment governance coordination mechanism for industrial Internet supply chain considering the network effects

For the realistic demand of low carbon development of manufacturing enterprises, this paper introduces the demand function jointly influenced by price and carbon emission reduction based on the Stackelberg game dominated by industrial Internet platform operator considering network effect. Then, the optimal carbon emission reduction, optimal pricing and total profit of industrial Internet supply chain under centralized and decentralized decision-making are comprehensively compared, and the coordination mechanism of supply chain environment governance under industrial Internet mode is proposed.