{"title":"实施一次一个员工的营销概念:精确定位以客户为中心的信念,作为组织更新的杠杆","authors":"Chris T. Allen, Edward F. Mcquarrie, T. Barr","doi":"10.1023/A:1009723629624","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":322628,"journal":{"name":"Journal of Market-Focused Management","volume":"60 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"1998-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"15","resultStr":"{\"title\":\"Implementing the Marketing Concept One Employee at a Time: Pinpointing Beliefs about Customer Focus as a Lever for Organizational Renewal\",\"authors\":\"Chris T. Allen, Edward F. Mcquarrie, T. Barr\",\"doi\":\"10.1023/A:1009723629624\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"\",\"PeriodicalId\":322628,\"journal\":{\"name\":\"Journal of Market-Focused Management\",\"volume\":\"60 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"1998-06-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"15\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of Market-Focused Management\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1023/A:1009723629624\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Market-Focused Management","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1023/A:1009723629624","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}