Application of Quality Function Deployment for the Environment in Service Education: A Case Study of SSRU by Google Forms

This research aimed to study the needs and the satisfaction of Suan Sunandha Rajabhat University students towards the university's environment and services. Systematic sampling was used to determine the sample group, which herein consisted of 381 students who studied in the academic year of 2017. The study also included a design and guidelines that would be useful for the improvement of the university with regard to the environmental activities, resource utilisation, and the university's services. "Quality Function Deployment for the Environment Technique (QFDE)" was employed as the analytic instrument in examining the needs and the satisfaction. Factors considered to be most important were identified so that the most appropriate technique to meet the needs and the satisfaction may be specified. Moreover, an Importance-Satisfaction Model (I-S Model) was used for the integration of the factors, which would help provide greater accuracy. The research begins with transforming the Voice of Customers (VOCs) into four phase models as follows: (1) Product Planning, (2) Design Deployment, (3) Process Planning, and (4) Product Operations Planning to become a Procedure Manual.