{"title":"前沿:将价格上涨视为折扣:一种新的参考价格操纵","authors":"Sungsik Park, Man Xie, Jinhong Xie","doi":"10.1287/mksc.2022.1402","DOIUrl":null,"url":null,"abstract":"This paper investigates a newly observed pricing practice by which a seller frames a price premium as a discount by simultaneously increasing the price and introducing a list price.","PeriodicalId":423558,"journal":{"name":"Mark. Sci.","volume":"54 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2022-10-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"3","resultStr":"{\"title\":\"Frontiers: Framing Price Increase as Discount: A New Manipulation of Reference Price\",\"authors\":\"Sungsik Park, Man Xie, Jinhong Xie\",\"doi\":\"10.1287/mksc.2022.1402\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This paper investigates a newly observed pricing practice by which a seller frames a price premium as a discount by simultaneously increasing the price and introducing a list price.\",\"PeriodicalId\":423558,\"journal\":{\"name\":\"Mark. Sci.\",\"volume\":\"54 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2022-10-06\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"3\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Mark. Sci.\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1287/mksc.2022.1402\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Mark. Sci.","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1287/mksc.2022.1402","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Frontiers: Framing Price Increase as Discount: A New Manipulation of Reference Price
This paper investigates a newly observed pricing practice by which a seller frames a price premium as a discount by simultaneously increasing the price and introducing a list price.