SaaS业务中面向整体产品的产品化水平

Proceedings of the 2nd ACM SIGSOFT International Workshop on Software-Intensive Business: Start-ups, Platforms, and Ecosystems Pub Date : 2019-08-26 DOI:10.1145/3340481.3342737

Teppo Yrjönkoski, Kari Systä

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引用次数: 4

摘要

软件业务正在从产品业务转向软件即服务(SaaS)。除了业务变化之外，这也改变了产品化应该如何完成。本文探讨了SaaS业务不同阶段的产品化要求。该研究基于一个公司的案例研究，并在企业软件和B2B业务的背景下进行。本研究的重点是如何构建一个企业SaaS解决方案，具有良好的可行的产品市场契合度，同时，在更大的产品化投资之前，必须确保需求存在。在此基础上，提出了一个包含三个产品化层次的产品化模型。在本研究中，我们将产品称为软件产品和服务。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Productization levels towards whole product in SaaS business

The software business is moving from product business to Soft-ware-as-a-Service (SaaS). In addition to business changes, this also changes how productization should be done. This paper explores the required levels of productization in different phases of SaaS business. The research is based on a case study in a company and in a context of enterprise software and B2B business. This study focuses on how to build an enterprise SaaS solution, with excellent viable product–market fit, and con-currently, before larger productization investments, must be sure that demand exists. As a result of the study a productization model including three productization levels is presented. In this study we refer to products as software products and services.

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Proceedings of the 2nd ACM SIGSOFT International Workshop on Software-Intensive Business: Start-ups, Platforms, and Ecosystems

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