Kindling Research Interest in Undergraduate Business Students

Undergraduate Research Experiences (UREs) provide a means of encouraging, engaging, and supporting students in the co-production of relevant and legitimate knowledge. Research-centered experiences can be designed as capstones at the conclusion of the undergraduate degree, integrated into single courses or sequence of interrelated courses, or form an element of internships, community-based projects, service-learning experiences, and practicums. UREs have a high impact on student engagement and learning, and can serve as vehicles for establishing the student's distinctive personal signature on his or her learning. However, despite their value, UREs are underutilized in business education. This chapter explores some of the reasons for this, suggests ways through which undergraduates might be introduced to research, and argues that an involvement in relevant scholarly endeavor plays a significant part in the future success of business graduates.