沙特阿拉伯私营部门采用电子商务

S. Al-Somali, Roya Gholami, B. Clegg
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引用次数: 1

摘要

尽管电子商务在组织中普及,并且电子商务现象在世界范围内不断增长,但是在中东地区检验电子商务采用情况的实证研究仍然很缺乏。我们研究的目的是通过关注沙特阿拉伯的企业,提供对显著的电子商务采用问题的见解。我们为采用电子商务开发了一个包含九个因素的概念模型。来自550家企业的调查数据被用来检验模型和假设。研究结果表明,企业的技术准备、高层管理支持、技术导向、消费者准备、贸易伙伴准备和监管支持是电子商务采用的重要促进因素。此外,研究发现,竞争压力、组织客户和竞争对手导向并不是电子商务采用的预测因素。讨论了调查结果的含义,并提出了对未来调查的建议。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
E-business adoption in Saudi Arabian private sector
Despite the proliferation of e-business adoption by organisations and the world-wide growth of the e-business phenomenon, there is a paucity of empirical studies that examine the adoption of e-business in the Middle East. The aim of our study is to provide insights into the salient e-business adoption issues by focusing on Saudi Arabian businesses. We developed a conceptual model for electronic business (e-business) adoption incorporating nine factors. Survey data from 550 businesses were used to test the model and hypotheses. The findings of the study suggest that firm's technological readiness, top management Support, technology orientation, consumer readiness, trading partner readiness and regulatory support are important facilitators of e-business adoption. In addition, the study finds that, competitive pressure and organisational customer and competitor orientation is not a predictor for e-business adoption. The implications of the findings are discussed and suggestions for future inquiry are presented.
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