{"title":"特邀评论-“对黑人生命的支持如何影响消费者在社交媒体上的反应”","authors":"Jacquelynn Thomas, Pradeep K. Chintagunta","doi":"10.1287/mksc.2022.1398","DOIUrl":null,"url":null,"abstract":"In this commentary of “How Support for Black Lives Matter Impacts Consumer Responses on Social Media,” we discuss issues related to the research approach, findings, and offer suggestions for future research.","PeriodicalId":423558,"journal":{"name":"Mark. Sci.","volume":"116 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2022-09-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":"{\"title\":\"Invited Commentary - \\\"How Support for Black Lives Matter Impacts Consumer Responses on Social Media\\\"\",\"authors\":\"Jacquelynn Thomas, Pradeep K. Chintagunta\",\"doi\":\"10.1287/mksc.2022.1398\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"In this commentary of “How Support for Black Lives Matter Impacts Consumer Responses on Social Media,” we discuss issues related to the research approach, findings, and offer suggestions for future research.\",\"PeriodicalId\":423558,\"journal\":{\"name\":\"Mark. Sci.\",\"volume\":\"116 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2022-09-22\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"2\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Mark. Sci.\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1287/mksc.2022.1398\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Mark. Sci.","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1287/mksc.2022.1398","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Invited Commentary - "How Support for Black Lives Matter Impacts Consumer Responses on Social Media"
In this commentary of “How Support for Black Lives Matter Impacts Consumer Responses on Social Media,” we discuss issues related to the research approach, findings, and offer suggestions for future research.
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