THE NEW DESIGNS THAT EMERGED IN HANDCRAFT AS A CONSEQUENCE OF COMMERCIAL CONCERNS

Handcraft is the most essential milestone of society's culture which is formed according to the productive human being's talent and pleasure, the lifestyle of its society that it's been produced in, the region that being lived on, and the material that exists in this region. The products produced to prove only the needs within family has slowly become a commercial product. Thus, the product has a commercial value. However, developing living conditions as a result of the progress in science and technology, caused a regression in handcrafts, even some of them vanished. Alteration is unavoidable. As time goes by, as life goes on, alteration is inevitable. Handcrafts have taken its toll of this alteration and have entered into a process of conformation. The major factor in this process are commercial concerns. At the present time, marketing is also as important as the production. Marketing factor is unavoidably determinative in how handcrafts continue its existence. So, most of the handcrafts renewed themself in this way. Handcrafts have moved away from traditional production and using for more income and began to be produced as decorative goods and accessory.