Unleashing the True Power of Mobile Systems: Big Data and Analytics

Mobile systems have continuously evolved in the last years. However, user demand really smart phones that will assist them in daily activities. The new developments in processing and analyzing data are a new chance to make a quantum jump in mobile systems. Every two years the available data duplicates and in combination with existing machine learning and unstructured data analysis closed doors have been open. Today we can really personalized mobile applications to meet the specific needs of each customer, we have more than enough data to develop true context aware mobile solutions; it is just a matter of connecting the dots. This keynote will explore the challenge and opportunities that Big Data and Advanced Analytics are facing, and will present some examples of how we can combine the power of processing and analyzing unstructured and structure data to unleash the true power of mobile systems.