{"title":"当代艺术传播模式","authors":"V. Jurėnienė, Rugilė Navickaitė","doi":"10.32782/2415-8801/2022-3.1","DOIUrl":null,"url":null,"abstract":"During the 2nd half of the XXth century, new art forms emerged; they were characteristic of the focus on the expression of conceptual ideas (actionisms, performances). Art created using new technologies is emphasised. Communication emphasises the goal of art to be visible, comprehensible and interpreted. When studying the messages encoded in a work of art by the author, time, space, environment, content, channel, receiver’s engagement and message decoding are important. It has been pointed out that encoding of the author’s message and the relationship with the receiver-spectator in contemporary fine art communication require the spectator’s effort, engagement, interest, mental activity. The ain of article – to analyse contemporary art communication models. Research methods. Comparative analysis of scientific literature and the comparative method.","PeriodicalId":395338,"journal":{"name":"Intellect XXІ","volume":"23 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"CONTEMPORARY ART COMMUNICATION MODELS\",\"authors\":\"V. Jurėnienė, Rugilė Navickaitė\",\"doi\":\"10.32782/2415-8801/2022-3.1\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"During the 2nd half of the XXth century, new art forms emerged; they were characteristic of the focus on the expression of conceptual ideas (actionisms, performances). Art created using new technologies is emphasised. Communication emphasises the goal of art to be visible, comprehensible and interpreted. When studying the messages encoded in a work of art by the author, time, space, environment, content, channel, receiver’s engagement and message decoding are important. It has been pointed out that encoding of the author’s message and the relationship with the receiver-spectator in contemporary fine art communication require the spectator’s effort, engagement, interest, mental activity. The ain of article – to analyse contemporary art communication models. Research methods. Comparative analysis of scientific literature and the comparative method.\",\"PeriodicalId\":395338,\"journal\":{\"name\":\"Intellect XXІ\",\"volume\":\"23 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"1900-01-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Intellect XXІ\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.32782/2415-8801/2022-3.1\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Intellect XXІ","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.32782/2415-8801/2022-3.1","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
During the 2nd half of the XXth century, new art forms emerged; they were characteristic of the focus on the expression of conceptual ideas (actionisms, performances). Art created using new technologies is emphasised. Communication emphasises the goal of art to be visible, comprehensible and interpreted. When studying the messages encoded in a work of art by the author, time, space, environment, content, channel, receiver’s engagement and message decoding are important. It has been pointed out that encoding of the author’s message and the relationship with the receiver-spectator in contemporary fine art communication require the spectator’s effort, engagement, interest, mental activity. The ain of article – to analyse contemporary art communication models. Research methods. Comparative analysis of scientific literature and the comparative method.