我们为什么要用Instagram?主动和被动Instagram用户的动机

Agitia Kurniati Asrila, Rizal Kurniawan
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引用次数: 0

摘要

社交媒体的热度尚未消退。最新流行的社交媒体之一是instagram。基于互动特征和模式的差异,本研究旨在找出instagram用户的动机。本研究采用定性方法,因此研究人员是主要工具。这项研究采用开放式问卷,对136名instagram用户进行了调查。在进行了主题分析之后,研究结果表明,人们使用instagram的动机有几个。此外,主动用户和被动用户被称为instagram用户的类型。本研究的结论是,两种用户在使用instagram时都有重复的行为,但动机和模式不同。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Why Do We Use Instagram? Motives of Active and Passive Instagram Users
The popularity of social media has not faded yet. One of the latest popular social media is instagram. Based on the differences in features and patterns of interaction, this research is conducted to find out motives of instagram users. This research uses a qualitative approach, therefore the researcher is the main instrument. Using an open-ended questionnaire, this study was conducted on 136 early adults who are instagram users. After conducting a thematic analysis, the results of the study stated that there are several motives underlie individuals using instagram. Furthermore, active and passive users known as the type of the instagram users. The conclusion from this study is both users perform repetitive behaviors when using instagram, with different motives and patterns.
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