新冠肺炎疫情期间舆情扩散及政府信用危机事件应对策略的系统动力学模型

Zhishan Cai, Honghui Huang, D. Ma
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引用次数: 2

摘要

政府信用危机在信息方面具有高度敏感性和爆炸性的特点,可以引发大规模的网络舆论,从而影响社会稳定。在2019冠状病毒病大流行期间尤其如此。本研究旨在阐明新冠肺炎引发的政府信用危机事件的网络舆论扩散规律及对策。通过建立系统动力学模型,对“李文亮博士事件”中事件主体、网民、媒体和政府四个主体的互动关系及其在危机演变中的共同作用进行了规划和模拟,揭示了不同阶段影响因素的优先级。结果表明,网络舆情遵循“潜伏期-爆发期-上升期-消退期”的规律。事件的敏感性和爆炸性、网民的集中性、舆论领袖效应、媒体的关注度对网络舆论扩散起着至关重要的作用。媒体的关注和网民的强化分别是舆论爆发期和消退期的主要影响因素。政府信息公开程度和预警能力显著缓解了网络舆情扩散。本研究为政府管理在特殊时期应对信用危机事件提供了启示。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
A System Dynamics Model for Public Opinion Diffusion and Response Strategy of Government Creditability Crisis Event during the COVID-19 Pandemic
The government creditability crisis, which is characterized as an event of high sensitivity and easy-to-explosion in terms of information, can induce large-scale network public opinion and consequently impair social stability. This is especially the case during the COVID-19 pandemic. This study aims to elucidate the rules underlying the network public opinion diffusion of COIVD-19 triggered government credibility crisis event and the corresponding countermeasures. A system dynamics model is established to formulate and simulate the interactions of four entities, that is, event per see, the netizens, the media, and the government, involved in the “Dr. Li Wenliang event” and their joint effects in the crisis evolution, shedding on the priority of influencing factors in different phases. The results indicate that the network public opinion follows the rule of "latency-outbreak-rise-fade". The sensitivity and explosiveness of the incident, the intensification of netizens, the public opinion leader effect, and the attention of the media play critical roles in network public opinion diffusion. Media's attention and netizen's intensification are the main influencing factors during the stage of public opinion explosion and waning period, respectively. The degree of government information disclosure and the early warning capability significantly alleviate the network public opinion diffusion. This study offers insight for government management in response to creditability crisis events during a special time.
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