KNOWLEDGE AND UTILIZATION OF “PRADHAN MANTRI JAN AROGYAYOJANA-AYUSHMAN BHARAT” (PMJAY-AB) SCHEME AMONG THE ELIGIBLE FAMILIES IN SELECTED RURAL COMMUNITY LUCKNOW

Ayushman Bharat yojana have two inter-related components, which are Health and wellness center (HWCs) and Pradhan Mantri Jan Arogya Yojana (PM-JAY). Pradhan Mantri Jan Arogya Yojana is the National health protection scheme introduced on 23 September 2018 by the government of India targeting poor, socioeconomically weaker and disadvantaged families. It is a centrally sponsored scheme funded by both the union government and the state. This scheme is offering services to 50 crore re people with world's largest government sponsored healthcare program. The study was initiated to assess the knowledge and utilization of “Pradhan Mantri Jan Arogya YojanaAyushman Bharat” (PMJAY-AB) scheme among the eligible families of selected rural community Lucknow. The objective of the study was to assess the knowledge and utilization of PMJAY-AB scheme among the eligible families of selected rural community in Lucknow and to correlate the knowledge with the utilization of PMJAY-AB scheme. Non experimental descriptive survey research design was used by using convenience sampling technique to collect the data from 150 samples through structured questionnaires. Finding of the study reveals that the majority of people 58 (38.67%) had moderate adequate knowledge, 49 (32.67%) had an inadequate knowledge and, only 43(28.67%) people had an adequate knowledge regarding PMJAY-AB scheme. Utilization rates reveals the majority of people 90.67% are poorly utilizating the scheme while 6.67% had average utilization and only 2.67% people are utilizing the full services covered under the PMJAY-AB scheme. Hence the study concludes that the community people needs awareness regarding the Pradhan Mantri Jan ArogyaYojana-Ayushman Bharat” (PMJAY-AB) scheme to ensure full coverage.