{"title":"社交媒体和体育媒体","authors":"David Cassilo","doi":"10.1142/9789811237669_0011","DOIUrl":null,"url":null,"abstract":"After reading this chapter, you should be able to do the following:Understand the impact of social media on traditional sports mediaDiscuss the concepts of social media within a sports journalism contextRecognize techniques to engage in personal branding as a sports journalistIdentify strategies to gather information using social media as a sports journalistDescribe how social media can enhance an online broadcast of sportUnderstand the role of social media in contemporary sports mediaApply social media strategies to a variety of contexts within sports media","PeriodicalId":179527,"journal":{"name":"Social Media in Sport","volume":"47 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":"{\"title\":\"Social Media and Sports Media\",\"authors\":\"David Cassilo\",\"doi\":\"10.1142/9789811237669_0011\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"After reading this chapter, you should be able to do the following:Understand the impact of social media on traditional sports mediaDiscuss the concepts of social media within a sports journalism contextRecognize techniques to engage in personal branding as a sports journalistIdentify strategies to gather information using social media as a sports journalistDescribe how social media can enhance an online broadcast of sportUnderstand the role of social media in contemporary sports mediaApply social media strategies to a variety of contexts within sports media\",\"PeriodicalId\":179527,\"journal\":{\"name\":\"Social Media in Sport\",\"volume\":\"47 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"1900-01-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"1\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Social Media in Sport\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1142/9789811237669_0011\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Social Media in Sport","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1142/9789811237669_0011","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
After reading this chapter, you should be able to do the following:Understand the impact of social media on traditional sports mediaDiscuss the concepts of social media within a sports journalism contextRecognize techniques to engage in personal branding as a sports journalistIdentify strategies to gather information using social media as a sports journalistDescribe how social media can enhance an online broadcast of sportUnderstand the role of social media in contemporary sports mediaApply social media strategies to a variety of contexts within sports media