Heart Count: Optimizing Performance for Business Sustainability in Digital Era

This paper highlights the importance of human capital development towards optimising performance for business sustainability in digital era. It introduces a new concept called “Heart Count” that is vital to management of employees’ happiness which would be the determinant of performance in digital era. It provides a wholesome human capital development strategy that covers recruitment, retention and separation to empower generation Y and beyond. Heart Count treats employees as human beings and nurture them towards achieving happiness that will empower them to be an entrepreneur either on their own or within an organisation. Heart Count counters the human robotization caused by Industrial Revolution 4.0 via rehumanising the employees.