{"title":"企业电子声誉的综合文献综述与预测","authors":"Salman Khan, Jacques Digout","doi":"10.17010/IJCS/2017/V2/I2/112039","DOIUrl":null,"url":null,"abstract":"A synthetic critique of the literature on corporate reputation management and measurement, this paper employs an 'explaining', and 'predicting' approach from a post-modernist stance. The examination covers established definitions, and frameworks, by taking into account the utility in an online environment. The revisit explores central scholarly standpoints and demonstrates a gradual shift from traditional to a digital era of communication. Despite the growing importance of corporate e-reputation, the theory remains hazy and significantly incomplete. The authors also present a feasibility overview of adopting available academic knowledge and tools for reputation management purposes. By establishing a reflexive relationship between reputation and technological advances, this study rhetorically states the prognosis of the subject. Key points of the discussion are conferred in a logical succession. Results petition further conceptual evolution, empirical investigation, and adoption of management and measurement methods for increased practical usage.","PeriodicalId":127788,"journal":{"name":"International Journal in Computer Simulation","volume":"28 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2017-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"5","resultStr":"{\"title\":\"A Synthetic Literature Review and Prognosis of Corporate E-Reputation\",\"authors\":\"Salman Khan, Jacques Digout\",\"doi\":\"10.17010/IJCS/2017/V2/I2/112039\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"A synthetic critique of the literature on corporate reputation management and measurement, this paper employs an 'explaining', and 'predicting' approach from a post-modernist stance. The examination covers established definitions, and frameworks, by taking into account the utility in an online environment. The revisit explores central scholarly standpoints and demonstrates a gradual shift from traditional to a digital era of communication. Despite the growing importance of corporate e-reputation, the theory remains hazy and significantly incomplete. The authors also present a feasibility overview of adopting available academic knowledge and tools for reputation management purposes. By establishing a reflexive relationship between reputation and technological advances, this study rhetorically states the prognosis of the subject. Key points of the discussion are conferred in a logical succession. Results petition further conceptual evolution, empirical investigation, and adoption of management and measurement methods for increased practical usage.\",\"PeriodicalId\":127788,\"journal\":{\"name\":\"International Journal in Computer Simulation\",\"volume\":\"28 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2017-04-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"5\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"International Journal in Computer Simulation\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.17010/IJCS/2017/V2/I2/112039\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal in Computer Simulation","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.17010/IJCS/2017/V2/I2/112039","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
A Synthetic Literature Review and Prognosis of Corporate E-Reputation
A synthetic critique of the literature on corporate reputation management and measurement, this paper employs an 'explaining', and 'predicting' approach from a post-modernist stance. The examination covers established definitions, and frameworks, by taking into account the utility in an online environment. The revisit explores central scholarly standpoints and demonstrates a gradual shift from traditional to a digital era of communication. Despite the growing importance of corporate e-reputation, the theory remains hazy and significantly incomplete. The authors also present a feasibility overview of adopting available academic knowledge and tools for reputation management purposes. By establishing a reflexive relationship between reputation and technological advances, this study rhetorically states the prognosis of the subject. Key points of the discussion are conferred in a logical succession. Results petition further conceptual evolution, empirical investigation, and adoption of management and measurement methods for increased practical usage.