{"title":"数据挖掘及其在CRM中的应用","authors":"Wanghualin","doi":"10.1109/ICCRD.2010.184","DOIUrl":null,"url":null,"abstract":"This paper, through the introduction of data mining technology, focuses on expatiating on the working methods of data mining technology and analyzing its basic steps. Furthermore, combining with the corporate marketing practices as well as citing the case description, the paper explores the applications of data mining technology in customer relationship management.","PeriodicalId":158568,"journal":{"name":"2010 Second International Conference on Computer Research and Development","volume":"293 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2010-05-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"11","resultStr":"{\"title\":\"Data Mining and Its Applications in CRM\",\"authors\":\"Wanghualin\",\"doi\":\"10.1109/ICCRD.2010.184\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This paper, through the introduction of data mining technology, focuses on expatiating on the working methods of data mining technology and analyzing its basic steps. Furthermore, combining with the corporate marketing practices as well as citing the case description, the paper explores the applications of data mining technology in customer relationship management.\",\"PeriodicalId\":158568,\"journal\":{\"name\":\"2010 Second International Conference on Computer Research and Development\",\"volume\":\"293 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2010-05-07\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"11\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"2010 Second International Conference on Computer Research and Development\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1109/ICCRD.2010.184\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"2010 Second International Conference on Computer Research and Development","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1109/ICCRD.2010.184","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
This paper, through the introduction of data mining technology, focuses on expatiating on the working methods of data mining technology and analyzing its basic steps. Furthermore, combining with the corporate marketing practices as well as citing the case description, the paper explores the applications of data mining technology in customer relationship management.
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