为什么伟大的战略源于认同运动

Political Behavior: Race Pub Date : 2017-11-01 DOI:10.1287/STSC.2017.0046

H. Rao, Sunasir Dutta

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引用次数: 10

摘要

我们通过认为伟大的战略产生于叛乱的身份运动，扩展了战略制定的紧急镜头。在激励论文的过程中，我们把史蒂夫·乔布斯描绘成一个由个人电脑运动构成的攻击公司电脑的激进分子。我们讨论了调解伟大战略和对立运动之间联系的过程，并建议战略家应该是一个积极分子，而不仅仅是一个分析师。

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Why Great Strategies Spring from Identity Movements

We extend the emergent lens on strategy formulation by arguing that great strategies arise from insurgent identity movements. In motivating the paper, we depict Steve Jobs as an activist constituted by the personal computing movement that attacked corporate computing. We discuss the processes that mediate the link between great strategies and oppositional movements, and suggest that the strategist ought to be an activist rather than an analyst alone.

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来源期刊

Political Behavior: Race

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