TYPOLOGICAL OUTLINES OF TRANSITIONAL CONSCIOUSNESS IN MODERN CULTURE

The problems of cultural and civilizational transition and the anthropological catastrophe, predicted by leading scientists and thinkers, are now becoming much more acute and clear. The events unfolding before our eyes in the socio-cultural, political, economic and even biological life of modern society testify to a deep systemic crisis of modern civilization. In this regard, attempts at analytical comprehension of the crisis state of culture, identifying cause-and-effect relationships that have led to this state, as well as the experience of anti-crisis modeling and searching possible ways to overcome the crisis seem to be in demand and relevant. This work, relying on the culturological approach and using the method of culturological hermeneutics, presents the experience of theoretical fixation of the types of responses to the crisis state of culture common for transition periods, the semantic content of which can be determined in three main ways: 1) inversion mechanisms, where human consciousness tends to transfer ready-made, well-known cultural models to the new cultural ground; 2) mediation mechanisms, implying human acceptance of transforming reality; 3) eristic principle — a situation of semantic pluralism up to the shift of value poles.