旅游企业活动评价的计量经济模型

O. Liashenko, L. Kondratska, O. Demianiuk
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引用次数: 0

摘要

这项工作旨在发展作者的方法,利用基于经验数据的多因素建模的现代数学方法对旅游企业的绩效进行建模。为了实现这一目标,确定并解决了以下任务:概括评价区域和国家一级旅游企业有效性的理论发展和实践方法;考虑到现有的统计基础,确定评估旅游企业效益的方法基础和计量经济工具的选择;为评价旅游企业的效益制订一个计量经济模型,以便确定一套指标系统,以评价旅游企业的效益对领土经济发展的影响;在形成区域和国家经济政策基础的过程中,为作者的模型在实证和管理决策中的应用提出建议。本文提出了评价旅游企业对区域经济发展过程影响的方法。在计量经济建模过程中,采用典型相关分析的方法,对旅游企业绩效指标集合与区域经济发展指标之间的经验关系进行分析,从而得到旅游企业与区域的形式化互动关系。以获得旅游企业对GRP产生的贡献的现实估计。对反映乌克兰各地区旅游企业经济绩效指标与各地区经济发展指标相互作用的典型分析表明,乌克兰各地区旅游企业对地区发展贡献最大的优先领域为:领土和增加就业是旅游服务的收入,其形式是向国外的乌克兰公民出售旅游券,用于专门旅游、休闲、娱乐和儿童旅游。旅游服务在区域生产总值结构和世界消费结构中所占份额的增长应刺激国内旅游企业努力提高旅游活动的指标,从而提高它们在旅游流量分配方面的盈利能力和竞争力。与国家,国家旅游设施和旅游基础设施,特别是在旅游潜力充分和旅游利用水平低的地区,确保按照国际标准提供高水平的旅游服务,发展乌克兰境内的旅游活动。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
ECONOMETRIC MODEL OF THE TOURIST ENTERPRISES ACTIVITY ASSESTMENT
The work aims to develop an author's approach to modelling the performance of tourism enterprises using modern mathematical methods of multifactor modelling based on empirical data. To achieve this goal, the following tasks were set and solved: to generalize theoretical developments and practical approaches to evaluating the effectiveness of tourism enterprises at the regional and national levels; substantiate the methodological basis and choice of econometric tools for modelling the evaluation of the effectiveness of tourism enterprises, taking into account the available statistical base; to develop an econometric model for evaluating the effectiveness of tourism enterprises that would allow determining a system of indicators for assessing the impact of the effectiveness of tourism enterprises on the economic development of territories; to develop recommendations for the application of the author's model in the substantiation and management decisions in the process of forming the foundations of regional and national economic policy. The author's approach to assessing the impact of tourism enterprises on the processes of economic development of the regions is proposed in the article. In the process of econometric modelling, the method of analysis of canonical correlations was used, which allowed obtaining an analytical view of empirical relationships of sets of performance indicators of tourism enterprises and indicators of economic development of regions, which, in turn, allows to obtain a formalized interaction of tourism enterprises and region. to obtain a realistic estimate of the contribution of tourism enterprises to GRP generation. The canonical analysis of the interaction of indicators reflecting the economic performance of tourism enterprises in the regions of Ukraine and indicators of economic development of the regions showed that the most priority areas of tourism enterprises in the regions of Ukraine that contribute to the development of regions, territories and increase employment are revenues from tourism services in the form of sale of tourist vouchers to citizens of Ukraine abroad for the purpose of specialized tourism, leisure, recreation and children's tourism. The growth of the share of tourist services both in the structure of gross regional product and in the structure of consumption in the world should stimulate domestic tourist enterprises to work towards increasing those indicators of tourist activity that would increase their profitability and competitiveness in the distribution of tourist flows. with the state, national tourist facilities and tourist infrastructure, especially in regions with sufficient tourist potential and low level of its use, to ensure a high level of quality of tourist services in accordance with international standards, to develop tourist activities within Ukraine.
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