Ecotourism and sustainability: Practices of the Lebanese nature-based operators

Doubts exist about the ability of ecotourism to make tangible contributions to sustainable development. Despite the doubts ambiguity, ecotourism is closely related to sustainability. This paper aims to study the contribution of ecotourism to sustainable development in Lebanon from a market perspective. In order to assess the level of understanding of the ecotourism concept by the Lebanese nature-based tour operators and their contribution to sustainable development, field data related to their profile and practices was collected using a survey administered to 50 operators. The main findings showed that their compliance with the international ecotourism principles and guidelines is weak and that they have a low level of specialization. However, despite this fact, ecotourism is trending in Lebanon and is providing rural areas with some economic benefits and opportunities without having a comprehensive contribution to ecological conservation and cultural preservation. Two decades after its emergence in Lebanon, ecotourism remains an unorganized sector.