Experience of projecting an educational program in journalism at Odesa national polytechnic university

The purpose of the scientific research is to highlight the experience of projecting and defining the goals of the educational program in journalism at Odesa National polytechnic university. It was emphasized that the process of projecting educational programs is the basis for the activities in each higher education institution. The accreditation of higher education institutions is one of the stimulating factors in determining the ability of the institution to conduct educational activities. In the work a review of the methodological framework and basic methodical recommendations was done, which were taken into account by the working group while developing the program; then a brief overview of the history of the program, launched at the university in 2017, is provided; the main attention is paid to the coverage of the projecting process, which includes the main points: determining the need for an educational program, formulating educational goals taking into consideration the mission and strategy of the university, the concept of its innovative development; highlighting the originality (features) of the program, clarifying the interests of the subjects of the educational process, especially the student and academic communities, and external stakeholders; disclosure of trends in the development of the specialty and the labor market, taking into account sectoral and regional contexts, as well as the experience of similar domestic and foreign programs; selection of educational components and corresponding forms and methods of teaching, forms of assessment, appropriate logistical and informational resources, which in general ensures the achievement of learning outcomes defined by the Standard of Higher Education. It is proved that a successfully designed program guarantees the acquisition of the necessary competencies and practical skills by the students and thus is the evidence for the development of the educational process on the principles of flexibility, adaptability and innovation. The work opens up prospects for the future, in particular to cover the experience of teaching and learning in the educational program.