Investigating the Role of English Text in Character Building in the Context of the Private Institutes of Pakistan

English text from grade I is analyzed through a designed questionnaire. The questionnaire is based on Krawthol’s affective domain and administered among teachers and administrators of all campuses with in the same institute to find the role of English text in character building of students. Purposive sampling technique is used to select a sample of 76 participants from the defined population. Data derived from questionnaires is statistically investigated, such as t-test, ANOVA, Cohan’s d, eta and percentages. The survey result clearly shows the positive contribution of Grade I English text in character building of the students, presented in form of tables. Moreover, the research has imperative suggestions for teachers and curriculum developers for further research in the field of character building at elementary level.