Propaganda Warfare: Indian Disinformation Campaign against Pakistan

Access to sources of information has allowed states to use media as a tool of propaganda warfare. It can be observed that within the South Asian theatre, India and Pakistan are involved in propaganda warfare, spreading disinformation campaigns with the aim to disrepute the other's international image. To understand the techniques of propaganda warfare, Edward Herman and Noam Chomsky's propaganda model provides a befitting conceptual cushion to study propaganda warfare techniques using news media to propagate disinformation. This paper tends to focus on how New Delhi exercises control over news media to portray Pakistan as a failed state, a safe haven for terrorist organizations, installing anti-army information, building war hysteria in South Asia, and targeting Pakistan's stance on Kashmir and Balochistan. The paper argues that Indian news media has become a tool in the hands of the Indian political elite in generating false propaganda against Pakistan.