Effectiveness of Interorganizational Relations in the Regional Tourist and Recreational Network (Empirical Study Using a Fuzzy Model)

The article is dedicated to study of the effectiveness of interorganizational relations in the regional tourist and recreational network. The study methodology is based on a combination of systemic, functional and targeted approaches, the theory of fuzzy sets. A multilevel system of indicators of the interorganizational interaction effectiveness is offered. A methodological toolkit for assessing the effectiveness of interorganizational relations in the network using the fuzzy model has been developed, its approbation is provided on the example of a large tourist and recreational network of the Irkutsk region. The results obtained indicate that in the long term, the effectiveness of interorganizational relations increases – there is a pronounced positive dynamics of various indicators characterizing the network agents' satisfaction. It is shown that collaboration leads to a partial loss of the power of influence of its individual members in relation to the network as a whole, but these losses are compensated by the benefits obtained as a result of increasing the efficiency of interorganizational interaction, determined by means of monetary and non-monetary indicators.