网上银行:客户的想法是什么?

Y. Pasharibu, J. Ihalauw
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引用次数: 4

摘要

电子银行是一种在线金融服务,它为提供者和用户提供了多种好处。然而,调查和研究结果显示,印尼的电子银行用户数量仍然很低。基于此,本研究旨在了解客户对电子银行中各种关系利益的认知。运用描述性统计方法对研究结果进行分析,发现电子银行客户对电子银行的信心收益和特殊待遇收益有较好的感知。然而,他们对电子银行交易的社会效益持中立态度。在此基础上,本文提出了一组构成模型的命题,以供进一步研究。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
E-Banking: What is in prospects' mind?
E-Banking is an online financial service that provides several benefits either to the provider or to their users. However, results from survey and research show that the number of e-banking users is still low in Indonesia. Because of this reason, this research was done to find out prospect perception about kinds of relational benefits in e-banking. The findings of this research, that was analyzed using descriptive statistics method, showed that e-banking prospects have good perception about confidence benefits and special treatment benefits in e-banking. However, they had neutral opinion about social benefits in e-banking transaction. Based on the findings, a set of propositions forming a model is proposed for further research.
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